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Itasca, IL – December 7, 2016ExoLens®, a leading mobile photography accessory brand, announces the availability of the ExoLens PRO with Optics by ZEISS Wide-Angle and Telephoto Kits for the iPhone® 6 family and the iPhone® 7. The kits are exclusively available at Apple retail stores in the US and Canada and ExoLens has partnered with ZEISS, a market leading brand in professional lenses, to launch these two ExoLens® PRO Kits. With more than 170 years of experience engineering professional optics, ZEISS has gained a loyal following among professional photographers and cinematographers in the industry. Both the Wide-Angle and Telephoto PRO Kits are compatible with the iPhone 6, 6s, 6 Plus, 6s Plus and 7 and feature the same aspherical lens design previously reserved for high-end DSLR lenses. These kits also include the new machined aluminum ExoLens Edge mount, which features an integrated cold shoe accessory mount (compatible with accessories such as external video lights) and a key ring loop for convenient carrying when not in use.

“Our quality lenses represent the highest level of innovation in the mobile photography category,” commented John Fellowes, Chief Executive Officer of Fellowes Brands, which acquired ExoLens in 2014. “We’re pleased to be a part of Apple retail stores and this holiday season to reach Apple’s growing community of iPhone photographers and videographers.”

The ExoLens PRO with Optics by ZEISS Wide-Angle Kit features a ZEISS Mutar™ 0.6x Asph T* Wide-Angle lens, which provides virtually no distortion and exceptional edge-to-edge contrast, resulting in an image quality that is unmatched by any other iPhone accessory lens. This kit helps professionals capture expansive scenery and immerse viewers with frame filling detail, while expanding the frame of the iPhone to see the world in a beautiful new perspective. The ExoLens PRO with Optics by ZEISS Wide-Angle Kit is available for the iPhone 6/6s/6 Plus/6s Plus/7 at Apple retail stores and for $199.95.

The ExoLens PRO with Optics by ZEISS Telephoto Kit with Optics by ZEISS features a ZEISS Mutar™ 2.0x Asph T* Telephoto lens. The kit offers photographers a shallow depth of field to add a beautiful bokeh to the background while focusing attention on the subject. The telephoto allows the contours of the face to appear more natural and closer to real life, and is ideal for portraits, street photography or capturing events. The Telephoto Kit is available for the iPhone 6/6s/6 Plus/6s Plus/7 at Apple retail stores for $249.95.

ExoLens is also announcing an update to the machined aluminum bracket.  This new bracket will work with the iPhone 6, 6s and 7.  It features a standard tripod mount (1/4”-20) as well as a cold shoe for mounting accessories such as microphones and lighting systems. This will be available at and select camera specialty dealers globally, retailing for $59.95.

Media members interested in more information can contact Jen Squilla at[email protected].



About ExoLens®

ExoLens® expands mobile phone camera capabilities with a wide range of premium grade lenses, offering superior image quality in a simple, easy to use solution. Every lens opens up a new world of possibilities to users, increasing the quality and expanding the capabilities of mobile phone photography. ExoLens has its origins in the development of lenses and protective cases for mobile phones and is owned by Fellowes Brands. Fellowes Brands provide home, workplace and mobile technology solutions for a world with an ever-changing need for innovation.


ZEISS is an internationally leading technology enterprise operating in the optics and optoelectronics industries. ZEISS develops and distributes lithography optics, measuring technology, microscopes, medical technology, eyeglass lenses, camera and cine lenses, binoculars and planetarium technology. With its solutions, the company constantly advances the world of optics and helps shape technological progress. The company is divided up into the six business groups Industrial Metrology, Microscopy, Medical Technology, Vision Care, Consumer Optics and Semiconductor Manufacturing Technology. ZEISS is represented in over 40 countries – with around 30 production sites, over 50 sales and service locations and about 25 research and development facilities. In fiscal year 2013/14 the company generated revenue approximating 4.3 billion euros with just under 25,000 employees. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. Carl Zeiss AG is the strategic management holding company that manages the ZEISS Group. The company is wholly owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation). Further information at